A Play on Words!
Impressions
Peer Pressure
Web 2.0 Marketing statistics are in and the Most Trusted Person on the Planet today is: a Peer!
Many of us may be familiar with P2P in Networking or I.T., but in the online community today, Peer-to-Peer trust is a whopping 68%! This is more than a 300% increase in just 4 years! (in 2003 we were most likely to trust a Peer 22% of the time!) (info from Edelman research)
So much has been said about B2B and B2C Marketing, but, if you are an online Marketer, or want to be, you had better have a P2P Strategy!
Watch this Blog closely for info and intel on P2P Marketing!!!!
